#162: Choosing the Perfect Topic (and Framework!) for Your Online Offer (Podcast Workshop Series Day 3)
Apr 19, 20235 Days to Create a High Converting Digital Offer - Day #3
How the heck do you pick a topic for your digital course or membership?
This is an important step in the creation process, because the topic you choose will be the foundation of your entire marketing and sales strategy. But with so many options out there, it can be overwhelming to decide what to focus on.
That's why I'm going to bring you back the basics of a successful offer and help you make the decision based on your "Foundational 5." Your problem, person, solution, benefits and special sauce.
I'm going to be a little controversial in this episode, because you success is less about your passion for the topic than how aligned it is to generating revenue.
Tune in to hear why...
By the end of this episode, you'll have a clear understanding of how to choose a topic and framework for your digital offer that is not only aligned with your expertise but has a huge demand in the market.
So, if you're struggling with picking a topic for your digital offer, tune in to this episode of the podcast. And don't forget to download the free workbook at janditchfield.co/takenotes to follow along and take action on what you learn.
Let's do this!