#210: Determining Your "You Factor" (Podcast Workshop Series Day 2)

5 Days to Jumpstart Your Online Business - Day #2

How the heck do you dial in on your "it factor" and pick a niche topic to build your business around? 

This is an important step in the business creation process, because the topic you choose to be known for will be the foundation of your entire marketing and sales strategy. But  it can be overwhelming to decide where to focus. 

That's why I'm going to bring you back the basics of a successful business and help you make the decision based on your "Foundational 5." Your problem, person, solution, benefits and special sauce. 

I'm going to be a little controversial in this episode, because you success is less about your passion for the topic than how aligned it is to generating revenue. 

Tune in to hear why...

By the end of this episode, you'll have a clear understanding of how to choose a business topic to focus on, and how to framework a digital offer that is not only aligned with your expertise, but has a huge demand in the market.

So, if you're struggling with niching down on a topic for your digital offer, tune in to this episode of the podcast. And don't forget to download the free workbook at janditchfield.co/notes to follow along and take action on what you learn.

Let's do this!